Storm limb on the roof
Scared and fast, calling until someone answers. The site has one job: prove you respond right now.
When a limb comes down on a roof, the homeowner calls down the list until a person answers, and that company books a $2,000 to $5,000 job on the spot. If you’re up in a tree, that call goes to voicemail and to your competitor. We build the site and the 24/7 front desk that catch it.
Starter sites from $499, and you own the code. Pass Core Web Vitals on launch, or you don’t pay the setup fee.
A limb is on the roof or a dead tree is leaning over the fence. The company that answers first books the job.
Scared and fast, calling until someone answers. The site has one job: prove you respond right now.
Leaning over the house or the neighbor’s fence. They want it down before it falls.
Planned, comparing, lower urgency. Photos, cleanliness, and insurance proof close it.
High ticket, comparing bids. A clear process and real reviews win it.
Most tree service searches happen on a phone, often right after a storm. Every second of load time is another chance to bounce back to Google and tap the next result.
We rebuilt TruLight Austin, a local home-services business, from a 56 MB homepage down to 1.56 MB. A Squarespace site we rebuilt went from 19 MB to 1.83 MB. Same content, a fraction of the weight, and pages that load in well under a second.
Most tree service sites run on WordPress, Wix, or Squarespace, which assemble the page in the browser on every single visit. We build on Next.js and serve from Vercel’s global edge, so the page arrives already built. That is the architectural reason for the gap, not a trick or a plugin.
Pass Core Web Vitals on launch, or you don’t pay the setup fee. We put that in writing.
An emergency storm caller and a homeowner planning a trim want different things. We give each its own clear path.
24/7, fast contact, and proof you respond.
The core removal work, priced and shown clearly.
The planned, repeatable work.
The ISA-certified, higher-trust jobs.
Customers now start in ChatGPT, Perplexity, and Google’s AI Overviews, not just the search bar.
Those tools quote sites they can read cleanly: structured data, real reviews, server-rendered content, and an llms.txt file that tells them what you do. Most tree service sites give them nothing to quote, so they get left out of the answer entirely.
We build yours to be the one they cite. It is the part most web shops still ignore, and it is the difference between being found and being skipped.
Start small and own it, or hand us the whole front door. Either way you get a fast, custom site, not a template.
One-time. Host it with us for a small monthly, or take the code and host it anywhere. No lock-in.
For owners who want the calls handled, not just the website built. See full pricing
Yes. The starter site is yours. Host it with us or take the code and host it anywhere. No lock-in, ever.
The AI receptionist answers 24/7, qualifies the job, and books it, and texts back any missed call in seconds. A storm rush never goes to voicemail.
Yes. Separate clear paths, so a panicked storm caller and a homeowner planning a trim each find what they need fast.
Yes. Pages for the searches that book jobs, like emergency tree removal, stump grinding, and tree trimming, broken out by city.
No. The $499 starter undercuts most custom sites, but the point is booked jobs, not the lowest invoice. If you want the call to come to you, that is us.
Start with the free audit. I’ll show you where your site is slow, where you’re invisible to AI search, and what a rebuild would actually change. No contract, no obligation.